Have you ever been out shopping by yourself and couldn’t
come to decision about whether or not an item was worth purchasing? PickN’Tell, a new application, is
revolutionizing the way we shop. Now,
even our loneliest of shopping excursions have the ability to be social
experiences. It is the first app of its
kind to link both the virtual and physical retail experience by using an app
alongside an in-store display. The app
was released in late July and already has an extensive list of retailers on
board.
PickN’Tell has three main objectives:
- Instant Feedback: Immediate opinions from your virtual friends and followers
- It's all about you: Keep tabs on your favourite stores and must-haves
- Collect Prizes and Points: Get the scoop on sales, events and discounts
- Retailers that have partnered with PickN'Tell have inserted a high-tech mirror into their stores
- The mirror or tablet allows customers to photograph or video themselves. Customers can then either upload the file to Facebook, Twitter, or just their PickN'Tell account.
- Followers view the video or photo which also has the clothing store location and barcode information
- Users can then scan product barcodes for more information and save barcodes for their wish-lists.
Here is a video to better understand how the application works:
Here are some of the benefits:
- Provides incentives for both customers and retailers
- Earn coupons, prizes and discounts
- Get honest feedback instantly from friends and followers
- Connect with bloggers, designers and stylists
- Retailers have access to "get-to-know your customer" toolbox which measures trends as well as consumer behaviour analysis
Availability and Pricing:
- The App is free and is available for download on ITunes and the Google Play Store.
Do you think this app will reach a critical mass in terms of usage?
